BUILDING A LUXURY WEDDING BRAND
Ron Ben-Israel, RBI Cakes & Sweet Genius
There’s no such thing as an overnight success. In fact, most success stories begin with talent, a dream and good old fashioned hard work. A lot of cake designers aspire to build a brand that attracts platinum budgets, Internationally known clients, and notoriety among their peers. However, very few actually know how to reach that level.
In this session, you will learn from Food Network Star, Ron Ben-Israel as he shares how he built one of the most iconic luxury wedding cake brands from scratch in the competitive New York City market. From staying on top of cake trends to creating your own style, the Sweet Genius will share business pearls of wisdom that you won’t find anywhere else. If you dream of building a successful wedding cake brand, you don’t want to miss this seminar!